Bridging Worlds: Costa Cruises Launches “All Aboard Costa” to Empower Global Travel Advisors

In an era where travel planning is becoming as much about storytelling as it is about logistics, Costa Cruises has taken a decisive step forward. On July 7, 2026, the cruise line officially unveiled “All Aboard Costa,” a strategic five-part webinar series designed to transform how North American travel advisors engage with the iconic Italian cruise brand.

This initiative is more than just a training program; it is a bridge connecting the rich, Mediterranean-inspired hospitality of Costa with the global expertise of travel professionals, ensuring they have the tools to curate unforgettable experiences for their clients.

A New Era of Professional Connection

At the heart of the “All Aboard Costa” series is a commitment to direct, meaningful engagement. By scheduling sessions at six-week intervals through the end of the year, Costa is fostering a consistent, year-long dialogue between the cruise line and its most vital partners: the travel advisors.

Each session, running 30–45 minutes, offers a unique blend of deep-dive education and interactive Q&A. These segments are hosted by Priscilla Reyes, Head of Sales for Costa Cruises North America, providing advisors with a direct line to leadership and real-time support.

The Curriculum: What Advisors Can Expect

The series is carefully structured to build a comprehensive foundation of knowledge, moving from brand philosophy to practical sales applications:

• An Introduction to the Costa Brand (Launched July 7): An immersive look at Costa’s signature Italian-inspired hospitality, onboard lifestyle, and the distinctive guest experiences that define the brand.
• A Guide to Available Tools (August 18): A tactical session focused on leveraging marketing resources, the redesigned Costa Extra portal, and sales support to drive business growth.
• Costa’s Winter Destinations (September 29): A seasonal deep-dive helping advisors match unique winter itineraries to the specific interests and preferences of their clients.

Note: Two additional topics are currently in development and will be announced by the brand in the coming weeks.

Empowering the Modern Advisor

“Supporting our travel advisors is a top priority for Costa,” says Priscilla Reyes. This webinar series serves as a natural evolution of that commitment, complementing the brand’s new “Cruisetelling” educational course and the revamped Costa Extra advisor portal.

For busy travel professionals, flexibility is key. Advisors who are unable to attend the live broadcasts can access recordings via the Costa Extra portal after registration. As an added incentive, every attendee is automatically entered for a chance to win a $50 Amazon gift card during each session, adding a layer of excitement to the professional development journey.

Why This Matters

For travelers, the expertise of a well-informed advisor is the difference between a standard vacation and a life-changing journey. By equipping advisors with in-depth product knowledge, Costa Cruises is not only driving sales—it is ensuring that the art of travel advising remains as vibrant and personal as ever.